MONDAY AUGUST 20, 2007

STAND ON THE SHOULDERS OF A GIANT IN DIRECT MARKETING
The Dave Taylor Award for Copywriting Excellence will be a new jewel in the crown of the 2007 NAMMU Awards. In its fifth year, the NAMMU Awards annually celebrate excellence in marketing through the mail medium. Tony Keenan, Chairman SBS Sears Business Solutions, NAMMU head judge emeritus, said “This is a great opportunity for a copywriter to shine and stand on the shoulders of a giant in Canadian Direct Marketing. I know Dave would be very pleased.” The inaugural award will be presented to the first winner by one of the many copywriters mentored by Dave Taylor, at the awards event on November 7 at the Design Exchange. Click here to learn more about the award:

Click here to access the 2007 Awards microsite: The 2007 NAMMU Awards: If you market through the mail, this is the Award to win! Final call for entries: September 20, 2007

SUPREMEX ACQUIRES NPG ENVELOPE
Following the issuance by the Competition Bureau of Canada of a letter expressing their view that grounds do not exist to initiate proceedings before the Competition Tribunal with respect to the transaction, Supremex recently announced it has entered into a definitive asset purchase agreement by which Supremex Inc. will acquire substantially all the assets of NPG envelope of Hamilton, Ontario. NPG is the second largest envelope manufacturer in Canada with approximately $26 million in revenues, owned and managed by the Holton family since its foundation in 1913. NPG operates in Hamilton and Winnipeg with a staff of 150 employees. The completion of the acquisition is subject to customary closing conditions.

Gilles Cyr, President and CEO, Supremex Income Fund, said “The Holton family has built a very successful and well managed company over four enerations. Its talented employees, a very good equipment complement and a strong customer base, have made NPG a formidable player in the industry. This acquisition will clearly help us achieve our goals and demonstrates our commitment to the future of our industry.” Learn more: www.supremex.com

CANADIAN PAYMENT ASSOCIATION CPA) UPDATES
Changes have been proposed by CPA to its rule on Pre-Authorized Debits (Rule H1) and comments are invited. The new elements of the framework developed in consultation with member financial institutions and stakeholders focus on three areas:

 

Key proposals include:

The CPA has also updated its FAQ on the new cheque specifications. The consultation document and updated FAQ are available at: www.cdnpay.ca

TRANSCONTINENTAL LAUNCHES CUSTOM PUBLISHING AGENCY
Transcontinental Media recently announced the launch of Transcontinental Custom Communications, a joint venture with UK agency Seven Squared, to provide custom publishing services to clients in Canada and the United States. Custom publishing involves strategic and creative services that achieve a company’s marketing objectives by delivering unique, branded content to customers using print or digital channels. In addition to the expertise from Seven Squared, recognized as one of the UK’s most successful publishing agencies, Transcontinental Custom Communications will offer fully integrated relationship marketing services that include database marketing, research, variable printing, photo studio and premedia tools. Nino Di Cara from Seven Squared’s operation in London, England, will manage the Toronto-based operation as Director, Custom Publishing.

MONTREAL CHAPTER GOLF
Make this YOUR year to attend this always fun-filled event. Jean Gaumond, Martin Legault, Daniele Gregoire and Isabelle Renaud say this year’s event will be the best yet. Mark your calendars for the 16th Annual NAMMU Montreal Chapter Golf Tournament, to be held September 14, at the Deux Montagnes Golf Club. Jean Gaumond says it never rains on this tournament. More information and reservations: jdg@videotraon.ca
 

 

 

 

 

 

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