THURSDAY
April 8, 2004
Henry Teworte of Canada
Post Corporation has asked for industry interest in printed-on color.
Once you have read the information and looked at the
mailer image, would you please send expressions of interest to:
executive@nammu.org by April 20th.
Click here to view an image of a mailer that makes extensive use
of printed-on color. (It's a prototype and no, we are not going into
sealing tabs for lettermail). Anyway, it appears that the equipment
can handle heavy doses of uniform color as long as there is sufficient
white (or light color) around the address and in the 19 mm barcode
zone. Even black may be possible. (Neither the black barcode nor the
black 4-state code are a requirement, they were applied for a
different purpose, a plain address works.)
We would have to dedicate
some internal resources and study this in more detail. Before I do
that, do you think that there may be customers who would like to use
such a uniform color feature (beside zip.ca and Netflix [both DVD
mailers]). Uniform color is the key here, no graphics or text. Please
feel free to send the image to others if needed. There are no secrets
re: the zip.ca design.
By the way, we are
getting into DVDs (or CDs) mailed in a Tyvek (or Tyvek-like) pouch
that is inserted in an envelope (leading edge, please, or a really
stiff leading edge, otherwise extensive envelope damage will occur,
equipment jams etc.). Sort of a counter-intuitive idea, bending disks
around rollers. But our equipment takes it and the disks (lexan,
typically) survive for months, though no one has data yet on any long
term deterioration (due to invisible cracks in lacquers where humidity
may penetrate and oxidize the aluminium reflective disk coating, over
time). Some disks snap, too, because of disk manufacturing tolerances;
say 10 in 10000, which is an insufficient volume to draw
high-confidence conclusions on, but a good start. Not a single loss of
disk readability
