MONDAY MARCH 23, 2009

INTRIA ACHIEVES FSC CERTIFICATION
INTRIA Items Inc. (INTRIA) announced that the Forest Stewardship Council (FSC) has certified that INTRIA has met the requirements for its chain of custody (CoC) standard. This certification assures INTRIA’s print and mail clients and their customers that CoC procedures exist to document FSC-certified paper products as they pass through the supply chain from the forest to their doorstep, including transformation, printing, insertion, and distribution processes. This standard guarantees customers and the public that all forest operations under the FSC’s direct and indirect care are well managed and sustainable. CoC certification will allow Intria clients to feature the FSC logo on their paper-based communications, demonstrating their commitment to the environment and giving them credibility with customers and business partners, as well as environmental organizations. Learn more: www.intriaitemsinc.com

VANCITY VISA SENDS ENVIRONMENTALLY FRIENDLY MESSAGE
This 2008 NAMMU Environmental Award winner for Mail Campaign – BTC, tries to ensure every campaign step is consistent with the company’s sustainability practices. Vancity Visa is greening even more of its mail with a 2009 pilot program that uses reusable, two-way envelopes. To use,Vancity members open the envelope by tearing along the tab on the back flap. Customers then can turn around the business reply insert so that the reply address and postal permit appear in the envelope window. A wider flap enables the envelope to be sealed again, eliminating the need for a second envelope. TBWA/Vancouver worked closely with Canada Post to ensure postal requirements were met for this pilot.

READER’S DIGEST IMPLEMENTS RECESSION PLAN
Reader’s Digest Canadian operations announced in February they would be implementing a recession plan due to the challenging economic environment. The plan includes measures to reduce costs, including unpaid company shutdown days, travel and discretionary expenses, processes to increase efficiencies. The plan was developed to minimize abolishing positions, reportedly resulting in 15 permanent jobs in Canada this week. Tony Cioffi, President and CEO, stated: “These recession measures were required to face this difficult economic situation. We remain totally focused on delivering our strategic plan which includes launching new brands and expanding existing ones in multiple platforms.” In 2008, Reader’s Digest Magazines launched the Best Health brand in multiple platforms; and the Our Canada brand was expanded with the new magazine More of Our Canada. The company is also considering business partnerships and other growth initiatives.

KODAK ACQUIRES BOWE BELL + HOWELL SCANNER DIVISION
Eastman Kodak and Bowe Bell + Howell recently announced Kodak’s agreement to acquire the scanner division of Bowe Bell + Howell. Based in Chicago, the scanner division is a worldwide business with locations in North America, Europe and Asia, and is a leading supplier of document scanners to value added resellers, systems integrators, and end users. The parties anticipate this transaction will be completed by the end of the first quarter of 2009. According to Marvin Isles, Chief Executive Officer, Bowe Bell + Howell: “Importantly, our products are well known to Kodak; the company has provided field service to Bowe Bell + Howell scanners since 2001. We believe our two great product lines supported by a strong channel and reliable service will serve our customers well.”

CDS GLOBAL NAMES MONTREAL GENERAL MANAGER
Pierre Charpentier has been appointed General Manager of the Montreal facility of CDS Global, reporting to Chris Simpson, Vice-President and General Manager of CDS Global’s operations in Canada. Prior to this appointment, Charpentier served in various management functions at Unimedia; served as the Vice-President of Circulation for Publicor Magazines, a division of Quebecor; created his own outsourced fulfillment company, Diffusion Conseil P.C.; and served as General Manager of Joncas Telexperts, Quebecor’s integrated direct marketing organization. Throughout his career, Charpentier has worked directly with all of Canada’s major publishers.
Learn more: www.cdsglobal.com

PLANT RECEIVING PROCESS
Toronto Chapter NAMMU members had the opportunity to review the presentation by Frank Chirichella, Director Serve Process Improvement, on the new process being implemented across all RVU locations. As of the February 26th meeting date, 13 of the 24 sites had been deployed. When fully implemented, all RVU’s will be using the same checklist – and the checklist will be posted on the Internet. Frank responded to members’ questions at the meeting, and is following through on a number of issues that have persisted post meeting. Members have the opportunity to visit Gateway and walk though the new process. There is no charge, however, you do need to indicate interest and register for the tour, likely to be in early April. Registration: nammu@rogers.com

REMINDER - USPS NATIONAL POSTAL FORUM MAY 17-20
If your business or profession has anything to do with the products and services available through the United States Postal Service (USPS) then plan to attend this semi-annual National Postal Forum, May 17-20, Washington, DC. To register or reserve exhibit space: www.npf.org

THANK YOU!
Despite these extraordinarily tough economic circumstances, NAMMU members are renewing at the highest rate in the Association’s 25 year history. Recognizing the value of this business investment, NAMMU members continue to be smart, savvy postal consumers. Know someone who needs to be a NAMMU member? membership@nammu.org

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eView is the electronic bulletin of the National Association of Major Mail Users highlighting issues of interest to business mail communication and delivery professionals. Content: KMR Group. The information contained in eView is obtained from various sources and believed to be reliable but accuracy cannot be guaranteed.